Because of demand from developers to appeal to a number of international consumer markets at one time, Panorama formed a unique marketing management company. Under experienced leadership this company will create an entire marketing plan specific to each project and then coordinate all aspects of the marketing plan on a daily basis. The scope of the plan is designed to launch a product internationally — offering the product through an international network of brokers specializing in international products that is matched with a strong on-site sales and closing expertise. In addition, all collateral material, brochures, advertising and public relations is created by experts selected by Panorama for the exact offering and then managed by Panorama to ensure maximum impact at minimal cost.
The result is truly a well managed, disciplined marketing program that can involve markets in every corner of the globe.